HALO
Customers Don’t Forget Offers.
They Forget When To Use Them.
Digital marketing creates interest — then relies on memory. HALO removes memory from the equation.
By saving offers directly to the mobile wallet, HALO ensures they resurface at the exact moment a customer can act — turning digital intent into measurable, real-world action.
A wallet pass that behaves like an airline boarding pass — always there when it matters.
The Missing Link Between Digital Marketing and In-Store Redemption
Digital campaigns are easy to measure online. They’re far harder to measure once customers step into physical locations. Why? Because most campaigns rely on recall.
Customers see offers on social media, in email, on billboards or posters — then time passes. When they finally reach a store, the intent has faded, the offer is forgotten, and attribution is lost.
HALO replaces recall with context.
Appathy is real
Consumers are tired of downloading apps just to access offers. They’re increasingly reluctant to hand over personal data for one-off promotions. HALO uses the mobile wallet — the place people already trust for boarding passes, tickets, and payments.
Social → Wallet in one tap
HALO turns any digital touchpoint into a wallet capture. From social ads, email campaigns, QR codes or in-store signage, customers tap once and save an offer directly to their wallet. No forms. No screenshots. No friction.
Attribution for the real world
Connect digital engagement to verified in-store action: which campaigns drove footfall, which offers were redeemed, and when/where action occurred. This is attribution for physical retail — not estimation.
Why Mobile Wallets Work
People already rely on mobile wallets for moments that matter. A boarding pass appears at the airport gate. A ticket surfaces at the venue entrance. HALO applies the same behaviour to retail.
When a customer approaches a relevant location, the wallet pass resurfaces — reminding them of what they intended to do, at the moment they can actually do it.
What HALO is — and isn’t
HALO is not: an app, SMS marketing, loyalty points, or a discount engine.
HALO exists to solve a structural problem: digital engagement is fleeting, while physical opportunity is time-specific. HALO connects the two.
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Whether you’re trying to drive footfall, redemption, repeat visits, or local spend, HALO provides a direct path from interest to action.